Utiq integration

This page explains how to integrate Utiq into the CMP.

Utiq is a telecom-operator-powered marketing identifier technology. When enabled on a source, the CMP declares a dedicated Utiq vendor and purpose, displays a Utiq paragraph in layer 1 of the consent banner, and loads the Utiq script from a customer subdomain (utiq.<domain> CNAME).

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1. Source creation

In the source form, under the Advanced Settings tab, you can enable Utiq.

When enabled, the Utiq global vendor and purpose are automatically added in the source's extra vendors / extra purposes.

Utiq Loader

When enabled (default), the CMP automatically injects the Utiq loader script. Disable this option if the Utiq loader is already loaded elsewhere on your website (for example, via Google Tag Manager) to prevent duplicate loading.

Utiq domain

It is the domain used to load the Utiq script. Auto-filled from TargetURL as utiq.<main-domain>.

As you can see on Utiq's onboarding process, the CNAME utiq.yourdomain.com must be configured by Utiq before enabling this feature - please reach out to your Utiq contact.

Cookie wall mode

Enable this mode if your site uses a Consent or Pay model. The Utiq layer 1 text will include a link to the layer 2, allowing users to refuse Utiq.

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2. Notice creation

In the the Language & text customization tab, a field is required when Utiq is enabled.

Data controller for Utiq Privacy Text

The value replaces the [DATA CONTROLLER] placeholder inside the Utiq paragraph on layer 1. It must match the Data Controller declared on your Privacy Policy page.

Utiq paragraph in layer 1

When Cookie wall mode is enabled, the Utiq paragraph on layer 1 includes an extra "reject Utiq now" link that takes the user to layer 2 (the purposes screen). From there, the user can leave Utiq set to FALSE, accept the rest of the purposes, and save, keeping Utiq refused while still consenting to everything else.

The paragraph also references a <continue_without_accepting_button_label> placeholder. Its value is taken from the "continue without accepting" link that you configured in the notice.